Made in Florence

Summary

Going to Florence, Italy?Don't buy anything in Florence until you read this guide!

If you're traveling to Florence, Italy, you want to go home with a special souvenir: a leather bag, a gold bracelet, or a beautiful set of stationery. But selecting which wallet or jacket to buy can be an intimidating experience. How do you know if you're buying something authentic, made locally and in a traditional way? How do you determine if you've fallen prey to one of the city's many tourist traps?

In Florence, it's not easy to tell the treasures from the trash. This is true now more than ever before, as increasing numbers of souvenirs flood into Venice, imported from overseas and passed off as authentic. There is no substitute for an educated buyer. Laura Morelli leads you to the city's most authentic arts--the centuries-old trades of leather working, wood turning, silk spinning, and other traditions. Wouldn't you rather support authentic Florentine master artisans than importers looking to turn a quick profit without any connection to Florence at all?

Laura Morelli leads you beyond the souvenir shops for an immersive cultural experience that you won't find in any other guidebook. This indispensable guide includes practical tips for locating the most authentic goods in one of the busiest tourist destinations in the world. Packed with useful information on pricing, quality, and value, and with a comprehensive resource guide, Laura Morelli s Authentic Arts: Florence is the perfect guide for anyone wanting to bring home the unique traditions of the birthplace of the Renaissance.

Artisans of Florence is the companion to this book, bringing you inside the workshops of several dozen of the most accomplished makers of Florentine fabrics, leather and silk, frames, gold, paper, stationery, and other treasures. Put both books together and you'll be the most knowledgable traveler in Florence!

Laura Morelli, an art historian and trusted guide in the world of cultural travel and authentic shopping, leads you to the best of Florence's most traditional arts.

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