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Scan Artist by Marcia Biederman
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Scan Artist

How Evelyn Wood Convinced the World That Speed-Reading Worked

$17.96

Retail price: $19.95

Discount: 9%

This title is not eligible for purchase with membership credits. Why?

Narrator Marguerite Gavin

This audiobook uses AI narration.

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Length 7 hours 58 minutes
Language English
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The best-known educator of the twentieth century was a scammer in cashmere. “The most famous reading teacher in the world,” as television hosts introduced her, Evelyn Wood had little classroom experience, no degrees in reading instruction, and a background that included a collaboration with the Third Reich. Nevertheless, a nation spooked by Sputnik and panicked by paperwork eagerly embraced her promises of a speed-reading revolution.

Journalists, lawmakers and two US presidents lent credibility to Wood’s claims of turbocharging reading speeds. A royal-born Wood grad said she’d polished off Moby Dick in three hours; a senator swore he finished one book per lunchtime. Fudging test results and squelching critics, Wood’s popularity endured even as science proved that her system taught only skimming, with disastrous effects on comprehension. As apps and online courses attempt to spark a speed-reading revival, this engaging look at Wood’s rise from missionary to marketer exposes the pitfalls of wishful thinking.

Marcia Biederman has contributed more than 150 articles to the New York Times. She was a staff reporter for Crain’s New York Business and her work has appeared in New York magazine, the New York Observer, and Newsday. She is also the author of Popovers and Candlelight: Patricia Murphy and the Rise and Fall of a Restaurant Empire. She lives in New York.

Marguerite Gavin has recorded more than three hundred audiobooks. She is a winner of both AudioFile Earphones and Publishers Weekly Listen-Up awards. She lives with her family around Washington, DC.

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Reviews

“Journalist Biederman did extensive research on her subject, which shines through in this clear telling…The author convincingly portrays Wood as a fraud who threw off academic critics by embracing politicians’ endorsements. A clearly written book, laced with wry humor amid condemnation.”

“Journalist Biederman’s coverage of the science of reading and the Wood franchise will enlighten readers at any speed…This is an intriguing and surprising biography of a woman who was once a household name.”

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